Tag: innovations


MarTech – why are marketing and technology an inseparable pair?

The Internet, new media, and digital channels of communication, sales, and customer service have made modern consumers accustomed to ubiquitous personalization, omnichannel, or seamless, automated contact with brands in real-time. Today’s world is engulfed by technology, which in turn is driven by data. If we consciously choose not to use it, not only will we fall behind the competition, but first […]

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Blockchain – a life-changer or just a buzzword?

Some associate it only with cryptocurrencies, and others believe that it can become a force for change in the functioning of companies, governments, and even the whole society. Blockchain, because that is what we’re talking about, is raising more and more interest, and according to Statista, global spending on blockchain solutions will reach $15.9 billion by 2023 alone.

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Innovations Pillar

Innovations are a key factor in business development, and their lack is often a barrier to its success. Technological progress, the actions of competitors, and the constantly growing requirements of customers make entrepreneurs reach for solutions that streamline their activity to effectively build a competitive advantage. Continuous analysis of the environment and trends as well as searching for areas of […]

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Professional analysis of customer behavior

Nowadays there is nothing more valuable than information. Knowledge of our customers’ preferences and habits and knowledge of their behavior not only allow us to react to their needs in real-time but above all, they allow us to conclude and better plan long-term activities. One of our start-ups called MovStat is perfectly aware of this fact. To meet the […]

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Universality – a brand new universe of education

October is the time when the academic community kicks off to complete its semester and annual curriculums. The syllabuses are ready, the schedules are displayed, the students are thirsty for knowledge. The academic year 2020/2021 will certainly be slightly different from the previous ones. However, it has a chance to make a positive mark on the history of education development […]

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Integrator 2.0, or the practical application of a business model based on 360° services

Observing the technological and business changes taking place on the market, we transform our business, adapting it to the current environment and the current needs of our customers. All this to comprehensively support the development of a complex and challenging business world using modern technologies.

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